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Too Hot for the Web

Posted on November 9, 2011 in Tips & Advice

Too Hot for the Web

The following site (or sight) may cause viewers to suffer from the following symptoms:  acute headaches, mild confusion, extreme disjunction of thought and upmost distraction. If you suffer, or are prone to epileptic fits, please, for your own health and safety, refrain from scrolling down. George Hutchins is online – and, golly gosh, is he making his presence known! This over-the-top overtly colour-blazon site, raises many questions regarding the role of websites, and the how important it is for a business – small and big ‘to have a ‘good’ functioning website. Although George Hutchins’ sight attracts a surprising amount...

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There is alot to be said about perceptions

Posted on July 12, 2011 in Tips & Advice

Here is an interesting story, one I have read many times before but it always reminds me how important it is for my clients to have impressive branding when prospecting for clients. As this story demonstrates, its all about how or people perceive you. You may have the best product or service in the world, but if your image does not represent that then how will people start to know about it? In Washington DC, at a Metro Station, on a cold January morning in 2007, this man with a violin played six Bach pieces for about 45 minutes....

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Vista print business cards, something to think about…

Posted on July 12, 2011 in Tips & Advice

You are at a networking function, how do you react when you get a business card from someone with ‘get your free cards from Vista’ (etc) printed on the back?? and it potentially looks the same as someone else’s cards? I have actually met two people at the one networking function had the same ‘design’ (i use the term lightly) on their cards but for different businesses. Not a good look and would I  do business with them? Are they up to the job? I mean how serious are you about your business if you cant invest the $300 or...

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